Trump Campaign & RNC Turn to Unprecedented Virtual and Digital Campaign Tool
Donald J. Trump for President, Inc. and the Republican National Committee (RNC) are turning to their unprecedented virtual and digital campaign tools to continue campaigning for President Trump while observing safe protocols during the coronavirus outbreak. Efforts will include holding virtual events with top surrogates, utilizing online platforms to train thousands of members of the Trump Neighborhood Team, activating the massive volunteer network to make calls to rally support for the President in states voting soon, and increasing online voter registration efforts of Trump rally attendees identified as not currently registered to vote.
Next week’s campaign efforts will kick off with a National Day of Action and National Week of Training. All activities will be conducted in a virtual setting. During National Week of Training, the team will focus on training new volunteers on call-from-home applications. These trainings will help with Get Out The Vote efforts ahead of primaries and the November general election. On the National Day of Action, the campaign and RNC will activate all of the supporters trained during National Week of Training for a super Saturday call day.
“The Trump campaign’s data and technology operation is the most sophisticated in history, so we’re better positioned to virtually engage voters than any other campaign,” said Brad Parscale, Trump campaign manager. “We have a huge advantage over Democrats and are well on our way toward our goal of two million trained volunteers, which means we already have a massive army we can mobilize to help re-elect the President.”
“With our field organization largely built out and over half a million volunteers already engaged, we are in an incredibly strong position to activate an aggressive digital and virtual political operation," said Ronna McDaniel, RNC Chairwoman. "We are all systems go on continuing the work of re-electing President Trump and supporting Republicans up and down the ballot.”
Earlier this month, the Trump campaign also launched Army for Trump, a website dedicated to recruiting and mobilizing Americans across the country who are committed to fighting to re-elect President Trump. The Army for Trump website features step-by-step instructions and short videos explaining a variety of ways supporters can become equipped with the tools needed to get involved with the campaign.
