Obama Campaign Releases New TV Ad to Air During the Olympics
30-Second Spot Highlights Senator Obama’s Plan to Stand Up for the Middle Class
CHICAGO – Today, the Obama campaign unveiled a new ad to run during the Olympics. The ad, Three Bedroom Ranch, discusses Obama’s plan to put the middle class first by growing the economy, ending tax cuts for companies that ship jobs overseas, creating new jobs here at home, investing in education and cutting taxes for working families. Barack Obama will ensure the economic security of middle-class families in the short-term, and restore balance and fairness to our economy; to make sure that Americans aren’t just getting by, but getting ahead.
Three Bedroom Ranch will air on national cable and broadcast in all 50 states beginning Monday.
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Audio
Fade up on a home construction site. It’s early dawn and a construction crew is beginning to assemble a suburban home. A blue filter covers the middle of the screen.
SUPER: A Plan To Build
Time lapse photography captures the construction from the foundation to the finished home.
The action becomes the backplate for graphics. SUPERS animate on the screen and are supported by b-roll shots:
Obama talking to a group of supporters. SUPER: Obama Economic Plan (Continues throughout)
Workers. SUPER: 1. Grow the Economy.
Portrait of a worker. SUPER: 2. End Tax Breaks for Companies that Ship Jobs Overseas
Obama talking with small business owner. SUPER: 3. Give tax breaks to businesses that create jobs here
Portrait of a school child. SUPER:
4. Invest in Education
Obama talking with a family. SUPER: 5. $1,000 Tax Cut for Working Families
Windmills, solar panels. SUPER:
6. Energy Independence
Transition to still of BO in front of American flag. Disclaimer
SUPER: BarackObama.com
It begins with a plan.
A plan to build.
A plan to put hard working Americans first.
Barack Obama.
He’ll put the middle class ahead of Corporate Interests to…
Grow the economy.
End tax breaks for companies that ship jobs overseas.
Help businesses that create jobs here.
Invest in education.
Cut taxes for working families.
And make energy independence an urgent national priority.
BO: I’m Barack Obama and I approve this message.

