OBAMA CAMPAIGN FIRST TO AIR ADS IN SOUTH DAKOTA
New TV ad "Mother" Focuses on Reforming Health Care and Changing the System in Washington
SIOUX FALLS, SD – Today, the Obama campaign will be the first Democratic presidential campaign to begin airing TV ads in South Dakota. In the ad, Obama highlights his commitment to changing the system in Washington and reforming our nation's health care system.
The ad, titled "Mother," opens with Obama talking directly to the camera about how his mother was burdened by a failing health care system as she battled cancer during the last few months of her life.
"For twenty years Washington's talked about health care reform and reformed nothing," Obama says in the ad. "I've got a plan to cut costs and cover everyone. But unless we stop the bickering and the lobbyists, we'll be in the same place 20 years from now."
Script of the ad “Mother”:
My mother died of cancer at 53. In those last painful months, she was more worried about paying her medical bills than getting well. I hear stories like hers everyday.
For 20 years Washington has talked about health care reform and reformed nothing. I’ve got a plan to cut costs and cover everyone. But unless we stop the bickering and the lobbyists we will be in the same place twenty years from now.
I’m Barack Obama and I approve this message because to fix health care we have to fix Washington.

