From his home in Phoenix, Arizona, on January 3, 1964, Senator Barry Goldwater announced his candidacy for the Republican Presidential nomination.
"My candidacy is pledged to a victory for principle and to presenting an opportunity for the American people to choose. Let there be a choice-right now and in clear, understandable terms. And I ask all of those who feel and believe as I do to join with me in assuring both the choice and the victory."

