John Kerry, trailing in the polls, decided to throw all of his resources into Iowa, culminating with a 1st place finish. This gave the campaign momentum, leading to future Primary and Caucus wins and the Democratic Nomination. John Kerry's Iowa staff and organization, underestimated, surpassed Howard Dean's and also Dick Gephardt's Union assistance.
John Kerry unveiled the "Real Deal" theme at the JJ Dinner emceed by Hillary Rodhan Clinton. John Kerry and Howard Dean had the largest presence at the dinner, followed by John Edwards. Dick Gephardt, with the help of organized labor, held a large rally outside, but the decision to not have more of a presence inside the Vetrerans Auditorium may have created an opening for John Kerry and John Edwards. During introductions of the candidates, Howard Dean appeared in the crowd surrounded by red & blue signs that read "A New Day for Democrats." He gave a fiery speech stating "You have the power" as he pointed to various sections of the auditorium. The campaign built a large organization and looked unstoppable.















